Both ERP and CRM systems are tools to improve business efficiency. However, the two focus on making different business processes more efficient. The two systems are equally important when it comes to improving your business and supporting growth. Here is what you need to know about each system:
ERP
Enterprise Resource Planning (ERP) is designed to streamline business operations throughout different departments. The software makes it easy for your employees to access data from anywhere at any time. Our ERP software, Whiz Synergy, is intelligent and efficient so your business can allocate resources and plan resources more efficiently than ever before.
Your business needs to have a common vision, easy communication between departments, and streamlined processes if you want to continue to grow and have success. ERP software makes it easy for your employees to view up-to-date production plans, inventory levels, shipping history, and cost & margin analysis plus much more. These different pieces of data will help your leadership team see the bigger picture and make decisions that direct the company with confidence. Investing in ERP is essential if you want to be able to make smart decisions for your business.
CRM
Customer Relationship Management (CRM) software records and stores every piece of information that your team needs to know about your company’s customers. Our CRM software, Whiz Sales, is cloud-based and gives your company the ability to store all relevant information in one place.
If your sales team records some information about a customer, this information might be beneficial to share with your marketing team. The marketing team will then have no trouble finding the information and implementing it to create higher conversion rates. CRM software will help your business create sales projections, move more prospects through the sales pipeline by converting them to sales, and ensure customer data accuracy. Your customer relationships will improve, leading to a visible return on investment.
For your business to be successful, it is important to know the difference between ERP and CRM. Once you know the difference between the two, you’ll want to make sure that your company is using the software to its advantage. ERP will help your employees to work more efficiently and allow you to focus on growing your business. CRM software will help you understand who your customer is and then how to convert more sales. Take a look at your business operations and customer relations, and then think about the steps your company needs to take in order to get to the next level. Odds are, your company will want to invest in ERP or CRM to get there.
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e-Whiz Global was founded in 2009 with the sole purpose of offering simple & effective business solutions to our customers and business partners. Today, we offer comprehensive technology solutions for ERP, CRM and Accounting in major vertical industries.
With a growing global team of solutions architects, software engineers and project managers, we bring vast experience in your Business Domain, Product Development & Information Technology services. Our underlying philosophy is simple: If you want to go fast, go alone. But if you want to go further, partner with e-Whiz Global.