Dealers play an important role in the fenestration industry. As COVID-19 continues to affect supply chains, it is increasingly important to cultivate and maintain strong relationships with those dealers currently listed in your CPQ accounting software. The benefit of these strong relationships can translate into stronger sales over time because of the critical role dealers play between window and door manufacturers and installation teams.
The Role of the CPQ Dealer
Commercial and residential customers want quick turnaround times on quote requests, unit customization, and fast deliveries. Dealers receive project requirements from customers and determine what items are in stock or need to be ordered. When items are made to order, dealers ensure the project information is accurately relayed to the manufacturer for customization. Dealers are then responsible for verifying that the items meet specifications before proceeding with coordinating a delivery time with the customer.
How to Strengthen the Relationship with CPQ Dealers
With over a decade of experience as a CPQ accounting software provider managing information between manufacturers, dealers, and customers, we have narrowed down tried-and-true principles to strengthen the relationship with door and window dealers to keep the fenestration supply chain running smoothly:
- Build trust. The best way to build trust is to deliver what you promise. Consistently meeting the needs of customers with quality products and great service is a sure-fire way to gain a reputation that attracts long-term customers and vendors.
- Communicate effectively. Communication is a two-way street. Increased communication of what’s happening upstream and downstream from the dealer in the supply chain allows for better project management. Be prepared to ask for feedback and listen closely to positive or negative signals from the dealer, asking clarifying questions to resolve unexpected setbacks before they occur.
- Focus on growth. When manufacturers communicate a shared vision of the future, they create an environment that is transparent and supportive. It gives CPQ dealers the confidence knowing that they have the guidance and attention when needed to work towards a common goal: serving customers.
- Improve workflows. Project complexity impairs cohesion between manufacturers and customers. Using fenestration industry-specific CPQ accounting software, such as Whiz Express, improves workflow efficiency and coordination.
Whiz Express is a quoting and pricing software designed specifically for the doors and window industries. We understand that creating custom orders from multiple manufacturers can be difficult. Our system has a vast amount of configuration options to meet your organization’s unique needs. Schedule a free demo, and learn what makes Whiz Express the best solution for your fenestration business.